Marketing Shorts 6: Intuition is your secret weapon
By Andrew Ferguson
Intuition is your secret weapon.
Analysis is only valuable once intuition has told you what to analyse. We trust analysis and objective research far too much; it deals only with the past and tells you nothing about the present let alone the future.
Intuition constantly feeds you ideas and explanations why certain things have happened and what is going wrong in a relationship. In fact everything that happens becomes invaluable feedback to guide your decisions.
You have to be quiet and still to hear your intuition. This is called meditation and is your most reliable market research tool.
ACTION: Find a quiet space for 10 minutes, ideally every day. In the quiet ask “What do I need to be reminded at this time?” “What do I need to see differently?”
Andrew Ferguson
Chartered Marketer specialising in responsible enterprise
Call your intuition .... then call 020 7473 5544!
www.LifeShift.co.uk
www.BreakthroughNetwork.Net
This article was posted by Andrew Ferguson
